Cerveceros de España

Direction, 2010
In collaboration with the General Direction for Traffic, the association Cerveceros de España (Brewers of Spain) decided to launch a campaign promoting the consumption of alcohol-free beer for those getting behind the wheel. Adstore/Young&Rubicam brought the project to life, and to do so, they called boolab.
Production company boolab/TVFlash
Executive Producer Coke Ferreiro
Producers Jorge Alegre, Adolfo Ardizzi

3D Modeling Álvaro Ucha, Oliver …
Composition Marc Teixidó

Sound Design Pep Aguiló – Idea Sonora
Mix Infinia

Agency Adstore/Y&R